Julie’s Bicycle makes sustainability intrinsic to the business, art and ethics of the creative industries.

Founded by the music industry, with expertise from the arts and sustainability, Julie’s Bicycle bridges the gap between the creative industries and sustainability. Based on a foundation of peer-reviewed research, we sustain creativity, enabling the arts to create change.

We work with over 1000 arts organisations across the UK and internationally, large and small to help them measure, manage and reduce their environmental impacts.

  • Our free online Creative IG Tools allow you to monitor your environmental impacts easily. Designed and developed by experts from within our sector, they are shaped specifically for the creative industries.
  • We offer bespoke consultancy packages on all aspects of greening your organisation. Whether you are trying to achieve or translate a specific standard, save money through energy efficiency, communicate your achievements, or need specific guidance on a niche issue, our team of experts can help.
  • For those further along their sustainability journey, our Creative Industry Green Certification is the leading mark of recognition for environmental achievment in the creative industries. An Creative Industry Green star rating demonstrates to your partners, suppliers, audiences and competitors your commitment to sustainability. 
  • We have a huge range of online resources available from our website. Download tools, standards, guidance and information on networks for free from our Resources section.

To find out how Julie's Bicycle can work with your organisation contact: info@juliesbicycle.com

We are now working with Arts Council England as a strategic partner to deliver on their commitment to make environmental reporting a funding obligation for all major National Portfolio Organisations (NPO's) and Major Museum Partnerships (MPM's). To find out more, visit our partnership home page.


What people say

“Live Nation Entertainment believe that it is vitally important to pay more than lip-service to addressing the issues before us. Hence we have been major supporters of Julie’s Bicycle since inception and try to do our best to both follow their guidance, and lead on initiatives.”
~ Paul Latham, Live Nation

“There is no more essential task for us all – as citizens and as companies – than to start to live within the sustainable means of our planet. Julie’s Bicycle has played a really key role in this debate, tirelessly acting not just to remind arts companies of their responsibilities but, critically, coming up with imaginative and enticing ways of encouraging them in that direction.”
~ Anthony Sargent, The Sage Gateshead

“Julie’s Bicycle’s straightforward approach has proven an invaluable support for developing our environmental strategy and profile.”
~ Anne Thidemann, Frieze Art Fair

“We are grappling with the consequences of climate change and, as the biggest theatre owner in the UK, energy consumption is critical to our business in all senses – the business, our productions, artists and audiences. Rolling out a set of common tools and resources across the estate, supported by the JB team, is a major priority and we are glad to be working with them. They are professional, supportive and a pleasure to work with.”
~ Philip Brown, Ambassador Theatre Group

“Julie’s Bicycle has been inspirational to Artsadmin, and to numerous other organisations in the UK, tackling the crucial issue of how the arts deal with the challenges of climate change. There is no issue of greater importance, and it is imperative that the arts world engages with it. Julie’s Bicycle enables us all to do that.”
~ Judith Knight, Artsadmin